TRENDING STYLES

TRENDING ON SOCIALS

Fans are ecstatic for the Wicked movie to be released and are sharing all of the excitement for Target’s Wicked Collection which feature Ground Up’s fuzzy slippers!

With over 275k views on TikTok, our Wicked slippers sold at Walmart are the buzz of the online Wicked fandom!

Our Wicked High Tops are becoming a must-buy for Walmart shoppers and Wicked fanatics alike, with over 185k views on TikTok.

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Ground Up International was created with the vision of fulfilling the need for fun, innovative products for the true brand enthusiast.